How long before launch should I make the video?

A few days ahead is plenty: the video is ready in about ten minutes. Make it once your site is final, since Bragr reuses its copy and screens.

My product isn't public yet. Can I still make the video?

You need a publicly reachable page (even a simple homepage or waitlist). Bragr visits the site like a visitor and cannot log into a private area.

Is the music safe to use?

Yes: the music is composed by Bragr for each video, with no third-party track, so you can post it on every network.

Use case

How to make a launch video for Product Hunt

Updated 24 October

In short

For Product Hunt, a 20 to 30-second video in 16:9 is enough: it shows your product, its main benefit and makes people want to upvote. With Bragr, you paste your website's address, pick a length and a format, and get the video, a preview image and a post caption, without any editing software.

Why put a video on your Product Hunt page

On launch day, visitors scroll through dozens of products. A short video shows them what yours does in a few seconds, without reading the whole description or opening your site.

The same video then works everywhere you announce the launch: X, LinkedIn, your newsletter, your website. One file, many uses.

Which length and format to choose

For your Product Hunt gallery, go with landscape 16:9. For launch-day posts, plan a vertical or square version too.

20 seconds, 16:9: the reference version for Product Hunt and YouTube.
30 seconds, 16:9: if your product has several key features to show.
15 seconds, 9:16: for stories, Reels and TikTok on launch day.
1:1: for LinkedIn and X, where a square fills the feed nicely.

What the video should show

A clear hook in the first second, your real product (screens from your site rather than generic illustrations), two or three concrete benefits, then a call to action to your page.

Bragr builds exactly this structure from your site: it reuses your copy, colors, fonts and desktop and mobile screens.

Making your video with Bragr, step by step

Update your homepage: it is what Bragr reads to write the video.
Paste its address on bragr.app, choose 20 seconds and 16:9.
Pay once (no account, no subscription) and get the video in about ten minutes.
Upload it to YouTube and add the link to your Product Hunt gallery.
If needed, order a 9:16 or 1:1 version for social media and reuse the caption provided.

Frequently asked questions

How long before launch should I make the video?: A few days ahead is plenty: the video is ready in about ten minutes. Make it once your site is final, since Bragr reuses its copy and screens.
My product isn't public yet. Can I still make the video?: You need a publicly reachable page (even a simple homepage or waitlist). Bragr visits the site like a visitor and cannot log into a private area.
Is the music safe to use?: Yes: the music is composed by Bragr for each video, with no third-party track, so you can post it on every network.